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Crisis Management at Uline

Uline faced declining catalog sales in Mexico with reports of unaccounted-for catalog deliveries.

Challenge: Uline faced declining catalog sales in Mexico with reports of unaccounted-for catalog deliveries.


Solution: I led an in-depth analysis that identified specific delivery issues with the Mexican postal service. I implemented controls to ensure proper catalog distribution and performance tracking.


Results: The measures recovered over $400 million in sales and strengthened Uline’s market presence in Mexico through improved distribution oversight.

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